Get Amazon Reviews Easily in 2024 with These 8 Tested Tactics

In 2023, online shopping became more than just an activity; it evolved into a lifestyle. A whopping 57% of consumers now frequent Amazon at least once a week, with 61% admitting that product ratings and reviews significantly influence their purchasing decisions.

Clearly, reviews have become a cornerstone of consumer choices, and wooing buyers with positive reviews is a challenge many Amazon sellers face. Understanding the pulse of the market is pivotal to scaling business in 2024.

The stakes are high, especially for new Amazon FBA sellers. Insight from our Consumer Trends Report reveals that a majority of consumers are swayed by products holding the best reviews and ratings. As you gear up to launch your product this year, mastering the art of garnering Amazon reviews has never been more crucial.

Today, we dive into a comprehensive guide covering eight exceptionally powerful strategies to accrue product reviews on Amazon, all within the CoCs (Code of Conduct).

Navigate the Landscape

1. Unleash the Potential with Jungle Scout’s Review Automation Feature

Jungle Scout’s Review Automation is the game-changer you’ve been searching for. This Amazon ToS-approved treasure trove sends automated review requests to customers who’ve purchased your product. Picture this: no more arduous, mundane process of manually requesting reviews within Seller Central. The feature is designed for total ease, offering customizability, detailed tracking, and freeing up your valuable time for other business pursuits.

2. Leverage Amazon’s “Request a Review” Button

Harness the power of this button and witness your reviews soar. With incredible possibilities, the “Request a Review” feature ensures you can request reviews for each order within Seller Central, providing a swift and effective solution. Pair this with Jungle Scout’s Extension for effortless bulk review requests.

3. Enroll Your Product in Amazon’s Vine Program

The Amazon Vine Program offers an ingenious way for brand-registered sellers with fewer than 30 reviews to shine. Submit 30 units of inventory and let Vine reviewers supply your product with visibility. A fast-track approach to building reviews for newly registered products with a seal of trust from Amazon.

4. Embrace Third-Party Automated Email Responders

Supplement Amazon’s internal automated responder using third-party tools, positioned to send crisp messages via Amazon’s seller messaging system. Navigate wisely to adhere to Amazon’s messaging guidelines while unlocking the potential for personalized communication.

5. Construct a Contact List for Emails

Leap past communication constraints and create your own channel. Crafting an email list through social media or blogs gives you the edge, allowing requests for reviews from patrons who have already made a purchase.

6. Infuse Product Inserts

Product inserts are a potent reminder for buyers to give reviews. Stay compliant by remaining neutral, offering valuable information about your product and company, and emphasizing good customer service.

7. Mitigate Negative Reviews

Preventing and addressing negative reviews effectively safeguards your brand’s reputation. Stay ahead with Jungle Scout’s Alerts, providing real-time notifications for negative reviews and the possibility to initiate direct communication with customers for licensees in Brand Registry.

8. Propelling Potentials with Promotions

Leverage promotional markets like Promotions to exhibit new products and spur positive feedback. However, tread carefully, as feedback from discounted or free products isn’t always guaranteed.

Navigating Amazon Review Seas

Amazon is stringent when it comes to product reviews, and for good reason. It’s crucial to discern between ethical methods and black hat practices. Brush up on the do’s and don’ts to steer clear of potential pitfalls that could compromise your business’s standing on the platform.

So, what’s the real play for 2024? Stick to Amazon’s methods, play by the rules, and prioritize sustainable growth. The allure of a few extra sales isn’t worth sacrificing the security of your seller account.

As you navigate the year,, remember, playing it straight wins the race. Let’s journey through 2024 following Amazon’s roadmaps and see where it leads.

Learn more about this exclusive review automation system and navigate the Amazon terrain with confidence!